Mission

A community partner committed to delivering safe and reliable electricity while providing innovative and high-quality services and solutions to our customers.

Vision

Working co-operatively as a trusted, quality services and solutions provider; creating value for all stakeholders

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Values

  • SAFETY FIRST – Promote the importance of health, safety and wellness

  • CUSTOMER FOCUS – Remain a leader in customer care and service delivery

  • EXCELLENCE – Strive for operation and performance excellence

  • INNOVATION – Continuous improvement of people, processes and technology

  • SUSTAINABILITY – Protect the environment and meet the needs of present without compromising future generations

  • COMMITTED – Continue long-term commitment to employees and community partnerships

Strategy Overview

Strategic Pillars

  • What we do

Strategic Objectives

  • What we want to achieve in the next 5 years

Strategic Initiatives

  • How we will achieve our goals
Erthcorp main logo

SMART GROWTH

Grow the core regulated business through mergers, acquisitions, boundary expansion and smart investment. Grow the competitive business and margins

Core Business:

  • Foster and support economic growth within our communities through competitive rates and excellence in service delivery – be the “Hometown Utility”
  • Optimize capital investment, hardening and modernizing the grid and its operations to mitigate risk of climate change, enhancing safety, reliability and affordability of services
  • Explore non-poles/wires solutions as an alternative
  • Continue to foster strategic relations, pursuing mergers, acquisitions and expansion of service territory where it makes good business sense

Competitive Business:

  • Pursue and enable investment in Distributed Energy Resources (eg. solar generation, energy storage, EV infrastructure) and emerging technologies that bring value to our stakeholders
  • Grow high performing business lines through expanded sales and marketing and excellence in delivery
  • Enhance and grow CIS/Billing/Bill Print/Hosting/Green Button/RMS offerings

RISK MANAGEMENT AND CORPORATE SUSTAINABILITY

Improve the company’s framework for identifying and mitigating key risks, safety, cyber, succession and talent retention, impending market and technology changes

  • Continue to manage risk and ensure measures are in place; keeping in step as conditions change leveraging good governance, communications and education
  • Strengthen Cyber Resiliency and Information Security (integrity, confidentiality, availability) against an evolving threat environment
  • Maintain a safe and healthy workplace with no lost-time injuries; monitor trends through reporting, maintaining or improving KPIs (ESA and internal scorecard results)
  • Employee engagement/satisfaction that supports retention, development and attraction of new talent; maintaining a value-based work environment

INNOVATION TO ENHANCE CUSTOMER EXPERIENCE & PERFORMANCE EXCELLENCE

Optimize operational efficiencies & drive innovation/grid modernization through process, people & technology; enhancing the customer experience

  • Enhance the customer experience and engagement through new technologies and automation that create the positive experience (self-serve options, chat, social media and advanced notifications such as outage management)
  • Distribution automation (smart devices) and fleet electrification
  • Digitized roadmap for operations and RPA (Robotic Process Automation)
  • Optimize billing efficiency and quality control
  • Development and pursuance of Environmental, Social and Governance (ESG) excellence

MARKET REPUTATION & STRONG COMMUNITY RELATIONS

Maintain strong market reputation and foster positive community and shareholder relationships; while lobbying for positive energy policy

  • Corporate Image – (service excellence, enhanced marketing/web presence, customer engagement/satisfaction through community support and charity events; participation and engagement with our communities)
  • Increase ERTH’s corporate profile within industry; through leadership, participation, attendance and volunteerism that fosters positive relations
  • Advocate for positive, sustainable energy policy and reduced regulatory burden
  • Continue to support customer education; promoting electrical safety, energy conservation and a greener economy

Contact Us

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